Defining Your Brand Promise

Defining Your Brand Promise

Are you ready to lift your business plan off the ground? Are you ready to create a strategy that will equip you fully to reach your goals? Are you ready to complete some of the sharpest exercises to help you do so?  Yes… Now let us share some industry knowledge...
What is Brand?

What is Brand?

What is ‘Brand’?  A brand is not just a name and a logo…yes these are very important components of a brand but they are merely the face. The heart and soul of your business/product is what makes it more than just a logo – it makes it a brand! Your brand is the...